The big news coming from the U.S. is that The King is dead, but the burger lives on.
Burger King Corp. last week said it was retiring "The King" mascot.
The move is an effort by the fast food chain to boost slumping sales by focusing its marketing on the freshness of its food rather than the funny-factor of its ads.
"We won't be seeing The King for a while," Burger King spokesman BJ Monzon said.
The new focus is a departure for Burger King, which long has targeted its ads to young male teens. The economic downturn has battered its core customer - young males have been particularly hard hit by unemployment - and Burger King is looking to boost declining sales by appealing to the mothers, families and others that rivals like McDonald's Corp. have successfully courted.
"I think it's great they are doing something as opposed to just withering away," said Joel Cohen a restaurant marketing consultant. "They are taking an approach that is like not that much different from what McDonald's is doing and growing up."
Burger King is currently assessing plans to expand into South Africa.
The fast food chain is suffering from “sluggish economic growth” in its U.S. home market, which continues to hamper sales, making emerging markets look more attractive.
"We are currently assessing the opportunity in SA for the Burger King brand," the company reportedly said in June.
Burger King was founded in 1954 and is the second-largest fast-food hamburger chain in the world, after McDonald’s, with a presence in 73 countries.
Most Burger King restaurants are owned and operated by independent franchisees.
The likes of KFC are already actively growing their African operations.

Image: Getty